WHY PUR?

There are plenty of filter options out there.
What sets PUR apart from the rest?

We've Made History

For 30 years, our goal has been to make your water clean.

1986
1989
1994
1998
2014
2016

We Filter More

Our faucet filters reduce 70+ Contaminants. No brand is certified to reduce more.

Lead

Lead

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Mercury

Mercury

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Chlorine+

Chlorine+

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Pollutants

Pollutants

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Pesticides

Pesticides

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Pharma

Pharma

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Cysts

Cysts

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We're scientists

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MAXION™ Filter Technology is our commitment to superior filtration performance and innovation, by using activated carbon and ion exchange to reduce more contaminants than any other brand*.

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* Comparison valid for faucet mount and pour-through filters based on NSF certifications as of 10/07/2016

We're Affordable

Keeping your water PUR isn't as expensive as you think.

1 Year of PUR

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is more affordable than

3 Weekends of letters to go

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1 Dog Grooming Session

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1 Month Fancy Gym Membership

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1/2 Hour Hot Stone Massage

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2 Months Of Bottlled Water

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Basic PUR Faucet Filtration System: $27 (includes one filter)

3 Replacement Filters: $45

1 Year of PUR: $72

Help Us Keep PUR Products Out of Landfills

PUR has partnered with RecycleNation to make recycling your used PUR products easy.

Simply enter your Zip Code to find a drop-off location near you to recycle your used PUR products.

RecycleNation is a dynamic recycling and green living-focused website that makes recycling, conserving, reusing and living wisely easy. Its database is location-based to make your recycling needs as convenient as possible.

Why Does A Water Filter Matter?

Contaminants can enter the water system daily, most of which we can't see, let alone pronounce. That's why filtering your water is important. There is no simple fix for America's drinking water infrastructure. But there is a simple fix for yours.