Upgrade Your Water
When it comes to your family's drinking water, enjoy cleaner, great-tasting water with PUR® filtration.
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The Features
Water Should be PUR
There are plenty of filter options out there. Learn more about our features that offer superior filtration.
¹ Lead reduction certified by WQA. Please visit www.wqa.org for more information.
Free Shipping on orders over $50
Selling brand among certified lead filters*
Certified to reduce 3x more contaminants than Brita's® leading pitcher filter**
Environmentally Conscious
*Based on Nielsen sales data for the 52 weeks ending 07/31/21. **Versus best-selling Brita® pitcher filter OBO3. Brita® is a trademark of Brita LP. For a full list of contaminants, click here. PUR does not filter microbes.
Order Replacement Filters Now
Pitcher Replacement Filters
To ensure maximum contaminant reduction, remember to replace your PUR filter after 40 gallons of use or every 2 months.*
Faucet Replacement Filters
To ensure maximum contaminant reduction, remember to replace your PUR filter after 100 gallons of use or every 3 months.*
*For a full list of contaminants, click here. PUR does not filter microbes.
Benefits of Filtration
Enjoy your favorite tea, coffee, or hot cocoa with PUR filtered water. Get cleaner water from the tap with PUR.
How Affordable is PUR?
PUR helps you keep your family's water clean, without breaking the bank. Save up to $1000 a year compared to bottled water by using a PUR Faucet Filtration system.
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PUR PLUS 30 Cup DispenserPUR PLUS 30 Cup DispenserAs low as $42.99
Enjoy cleaner, great-tasting water with a PUR PLUS Dispenser. PUR PLUS Dispensers include a PUR PLUS Filter, certified to reduce lead and 3x more contaminants than Brita's® leading pitcher filter1,2.
- 30 cup capacity
- Filter change light
- Dispense while filtering
- LockFit™ design for secure filter fit
- Dishwasher safe & BPA free
1 Versus best-selling Brita® pitcher filter OB03. Brita® is a trademark of Brita LP.
2 For a full list of contaminants, click here. PUR does not filter microbesFilter Change LightLong Lasting FiltrationBe Sure It's PUR -
PUR 44 Cup DispenserPUR 44 Cup Dispenser$49.99
Enjoy cleaner, great-tasting water with a PUR largest capacity dispenser yet. Our 44 cup dispenser include 2 PUR Filters, certified to reduce 2x more contaminants than the Brita's® leading pitcher filter.¹,²
- 44 cup capacity (~2.75 gal) – largest capacity available
- 2 PUR filters for double the speed
- Removable stand with filter storage for up to 6 PUR filters
¹ Versus best-selling Brita® pitcher filter OB03. Brita® is a trademark of Brita LP.
² For a full list of contaminants, click here. PUR does not filter microbes. -
PUR PLUS 11 Cup PitcherPUR PLUS 11 Cup PitcherAs low as $37.49
Enjoy cleaner, filtered water with a PUR PLUS Pitcher. PUR PLUS pitchers include a PUR PLUS Filter, certified to reduce lead and 3x more contaminants than the leading Brita pitcher filter.1,2
- Stay-tight lid & LockFit™ design for secure filter fit
- Dishwasher safe & BPA free
- Filter change light
- Slim design fits in your fridge easily
¹Versus best-selling Brita® pitcher filter OB03. Brita® is a trademark of Brita LP.
²For a full list of contaminants, click here. PUR does not filter microbes. -
PUR PLUS 7 Cup PitcherPUR PLUS 7 Cup PitcherAs low as $26.99
Enjoy cleaner, filtered water with a PUR PLUS Pitcher. PUR PLUS pitchers include a PUR PLUS Filter, certified to reduce lead and 3x more contaminants than the leading Brita pitcher filter.1,2
- Stay-tight lid & LockFit™ design for secure filter fit
- Dishwasher safe & BPA free
- Filter change light
- Slim design fits in your fridge easily
1 Versus best-selling Brita® pitcher filter OB03. Brita® is a trademark of Brita LP.
2 For a full list of contaminants, click here. PUR does not filter microbes.Also available in Ocean, exclusively at Target.
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PUR 7 Cup PitcherPUR 7 Cup PitcherAs low as $21.99
Enjoy cleaner, filtered water with a PUR Pitcher. PUR pitchers include a PUR Filter, certified to reduce 2x more contaminants than Brita's® leading pitcher filter.¹,²
- 7 cup capacity
- Stay-tight lid & LockFit™ design for secure filter fit
- Dishwasher safe & BPA free
- Slim design fits in your fridge easily
¹ Versus best-selling Brita® pitcher filter OB03. Brita® is a trademark of Brita LP.
² For a full list of contaminants, click here. PUR does not filter microbes. -
PUR 30 Cup DispenserPUR 30 Cup Dispenser$31.99
Enjoy cleaner, great-tasting water with a PUR large capacity dispenser. PUR dispensers include a PUR Filter, certified to reduce 2x more contaminants than the Brita's® leading pitcher filter.¹,²
- 30 cup capacity
- Dispense while filtering
- LockFit™ design for secure filter fit
- Dishwasher safe & BPA free
¹ Versus best-selling Brita® pitcher filter OB03. Brita® is a trademark of Brita LP.
² For a full list of contaminants, click here. PUR does not filter microbes. -
PUR 11 Cup PitcherPUR 11 Cup Pitcher$31.99
Enjoy cleaner, filtered water with a PUR Pitcher. PUR pitchers include a PUR Filter, certified to reduce 2x more contaminants than Brita's® leading pitcher filter.1,²
- 11 cup capacity
- Stay-tight lid & LockFit™ design for secure filter fit
- Dishwasher safe & BPA free
- Filter change light
- Space-saving design that fits easily in the fridge
¹ Versus best-selling Brita® pitcher filter OB03. Brita® is a trademark of Brita LP.
² For a full list of contaminants, click here. PUR does not filter microbes.
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New Color (teal)PUR PLUS 30 Cup Dispenser
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New (purple)PUR 44 Cup Dispenser
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New Color (teal)PUR PLUS 11 Cup Pitcher
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PUR PLUS 7 Cup Pitcher
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PUR 7 Cup Pitcher
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PUR 30 Cup Dispenser
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PUR 11 Cup Pitcher
Hear what they're saying
We had been traveling to a local spring for water but lately haven't had the time. Our sink water is good but the chlorine is strong some days. PUR was the perfect solution to that.
Jason R