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What To Buy With $1.45 ... Besides That Bottle Of Water

It’s sort of like The Incredible Journey, only instead of cats and dogs, it’s starring ... water!

Here’s the deal. Water has to travel a long way before it reaches your faucet, and it can pick up heavy metals — yep, even lead — as well as agricultural pesticides, industrial pollutants, pharmaceuticals, and microbial cysts. Gross, right? No one wants a heaping glass of that with breakfast.

Some people turn to bottled water to stay away from the nastiness, but that adds up quickly. The average price for a bottle of water in the US is $1.45.

It sounds astronomical when you consider that it only costs about a penny for an 8-oz glass of water that’s been filtered by PUR— that faucet mount system that reduces 10 times more contaminants than the leading competitor.

You’d have to drink 145 glasses of PUR-filtered water to hit the cost of a single bottle of water — and you’d probably have to sprint to the bathroom about 73 times, so we don’t recommend it.

“But it’s just $1.45,” one might claim. And yes, there is likely that much in change under my sofa cushions, but here are 10 ways we’d much rather spend $1.45 than on a single bottle of water ...

  1. A taco from a taco truck on the side of the road. (Unreasonably delicious, I promise you.)
  2. A package of 12 self-adhesive fake mustaches.
  3. A pack of gum.
  4. About 100 shares of a penny stock.
  5. A greeting card at the dollar store. Make somebody smile!
  6. A paperback book at a thrift shop.
  7. A bottle of shampoo. If you have short hair, it could last you six months.
  8. Five 4x6 photo prints.
  9. Two eight-packs of No. 2 pencils.
  10. Twenty-nine cups of lemonade from a kid’s sidewalk stand, assuming they’re charging a nickel per cup — which is totally reasonable because I bet they didn't wash their hands first.

But wait! What if you’re buying a bottle of water every day at work, or every evening at the gym?

Think about how that adds up over time — not to mention, uh, the crazy amount of empty plastic bottles you’d be creating ...

  • Buying a bottle every workday on your lunch break? That $7.25 could buy a cute reusable tote bag instead.
  • A full week’s worth of water bottles? $10.15! Get a cup of coffee with a friend and split a delicious scone.
  • Two weeks of water bottles are more than 20 dollars. That’s the cost of a new T-shirt or two or a new hardcover book to read this weekend.
  • If you buy one bottle of water every day for a month, you’re spending $43.50 that could have been used for a stainless steel bento box for your lunch. C’mon, how cool are those star-shaped sandwiches?
  • Six months’ worth of water bottles adds up to a staggering $264.63. That’s about the price of a really cozy organic cotton duvet. Or tickets to a show on Broadway. Or a couple of amazing massages.
  • Ready for the heavy-hitter? A year’s worth of bottled water for a single person will set you back just under $530. That’s a weekend away at a semi-local bed & breakfast.

By switching to PUR water filtration from bottled water, a family of four can save as much as $1,000 per year, as well as prevent hundreds of plastic bottles from being discarded.

You get freshly-filtered, crisp-tasting water for approximately $0.01 per glass, and the rest of the remaining $1.44 is yours to spend on anything you’d like ... but hopefully tacos. Con carne asada, por favor.

Keep the good and eliminate the bad with PUR water filters. PUR’s MAXION technology removes 99% of lead and other pollutants for a cleaner, fresher tasting water, so you can drink more and stay hydrated.

This post was created as part of my collaboration with PUR. As always, all of the opinions, thoughts, and ideas in this post are my own and include excerpts from PUR products and sales materials as necessary. I am solely responsible for the content.


Roo Ciambriello
If Roo Ciambriello could list all her favorite things, they'd include her websites (Semiproper + Scratch or Sniff), denim shirts, and every AMA Snoop Dogg has done on Reddit. Roo is a copywriter out of New Haven, CT, and loves writing fun stories on the backs of potato chip bags. She's launching Gumshoe — an app for the food allergy community — this spring. You can also find her providing commentary on advertising/branding on Adweek and eating fajitas on deadline days.