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News Analysis

 

Summer in San Diego


September 15, 2000

By Ahmad Faruqui and Kelly Eakin

 

A shock for consumers. An epiphany for electricity.

Electricity bills doubled this past summer in San Diego. That shock-coupled with an imminent threat of blackouts across California-has now come to define the meaning of "utility competition."

Several public figures have raised doubts about the wisdom of deregulating the nation's electricity industry. They say it has failed in California-the bellwether for the rest of the nation. They insist it has benefited no one but that handful of energy suppliers who are raking in the profits at "obscene" levels. One might dismiss such talk as an overreaction-were it not for the way it has gained credence among policymakers.

Carl Wood, who holds a seat on the California Public Utilities Commission (PUC) has stated that Assembly Bill 1890, the 1996 law that deregulated California's $20 billion energy industry, was a mistake. "We need to make sure it doesn't turn into a disaster," he warns. Michael Shames of the Utility Consumers Action Network raises the rhetoric even a notch higher. "We know what's wrong," he says. "The patient is bleeding and he needs immediate attention." Then again, State Sen. Steve Peace, one of the leading architects of California's grand experiment with deregulation, says the problem has been compounded by a shortage of generation plants. Tellingly, Peace admits that it may be easier to build new plants "under a command-and-control system" than a deregulated market regime.

Meanwhile, the crisis in San Diego has escalated into a full-blown consumer revolt, reminiscent of the contentious rate hearings of the '70s and early '80s. Remember that San Diego lies in a temperate region, where year-round temperatures average 71 degrees. Residents there are unaccustomed to any great monthly variation in their electric bills.

A former mayor of San Diego, Maureen O'Connor, is leading a citizens' crusade against deregulation, calling for emergency measures to protect citizens "from price gouging by the electric companies." She has joined with Harvey Rosenfield and other supporters of the failed Proposition 9 ballot measure to ask Gov. Gray Davis for temporary repeal of AB 1890 until a solution can be found.

In response, the governor has told the PUC to reduce electricity prices in San Diego by 50 percent and essentially freeze rates for the next two years.1 The governor's action comes partly in response to allegations of excessive market power and anticompetitive practices. These allegations were triggered by estimates that the energy providers took in $1 billion of revenue in one week and $3.6 billion in the month of June.2

Yet one should not blame deregulation for San Diego's summer of discontent. Indeed, rescinding deregulation would prove counterproductive. It would take California back to the status quo of 1997, with all its attendant problems such as expensive regulatory proceedings before the PUC, delays in licensing new capacity, and (yes) high electricity prices.

Indeed, any retreat would defy the global trend toward liberalization of public utilities. As stated by Jan Smutny-Jones, who chairs the California ISO Board and is executive director of the California Independent Power Producers Association, "The worst possible outcome is for deregulation to fail. There is no going backward."

What Went Wrong?

The deregulated electricity market is still very young, but the experience of this summer already highlights several key problems from incomplete deregulation. Our list features the following seven-all of which are readily resolved without abandoning the basic deregulation thrust.

1. No Derivatives. SDG&E failed to hedge against risks. It seems that the PUC restricted utilities' ability to purchase block forward pricing contracts offered by the California Power Exchange. Consequently, the entire force of the wholesale market price volatility was passed through to San Diego customers.

2. Too Few Products. Energy service providers (ESPs) did not provide retail customers with a menu of risk-differentiated pricing products. Neither was the SDG&E able to provide such products, since it was forbidden by the PUC to engage in retail risk management services.

3. Wary Customers. Customers appeared to be unwilling to pay the price premium for a guaranteed price product that some ESPs did offer them before the approach of summer. The actuarially fair price of this premium is greatly increased because most retail electricity is not purchased at market-based prices.

4. Economic Growth. Continued growth in the state's increasingly digital economy, and the boom of Internet-enabled e-commerce in Silicon Valley, caused electricity demand to rise at the rate of 1,000 megawatts a year. This was not matched by a corresponding increase in generation plants.

5. Fuel Dependence. A nationwide trend toward higher natural gas prices and an increased dependence on natural gas-fired generation capacity. Natural gas prices this summer are roughly double what they were last summer. While natural gas-fired generation comprises only about 20 percent of the generation, these gas-fueled plants are on the margin most of the time.

6. Weak Infrastructure. Too much transmission congestion around the service territory of San Diego Gas & Electric Co. That has caused locational shortages and possibly given rise to periods of locational wholesale market power.

7. Sheer Panic. A panic has resulted as the public has first faced the tremendously higher summer bills but has yet to enjoy significantly lower bills in the fall and winter.

To many observers it is tempting to just apply price caps, but price caps never offer a good long-term solution. Price caps merely hide the problem. The citizens of the former Soviet Union faced low prices for bread compared to their counterparts in capitalist countries, but this was of small consolation to them since bread was often unavailable or there were long lines at the bread counter. By contrast, high prices invite new competitors and innovators to join the industry. These new players force prices lower eventually, as the supply curve shifts to the right.

In fact, recent data indicate that $10 billion of private capital is being invested in power plants and transmission lines in California, and that about 90 percent of this investment occurred because of deregulation.3

How to Fix It

Market pricing is the key. Let markets price electricity to reflect its scarcity. Yet market pricing should not mean that every customer must buy electricity on the spot market, at real-time prices. Just as a large fraction of home buyers will always choose to finance their mortgages at a fixed rate, and will shy away from adjustable mortgages that might feature a lower average rate, so it should be with electricity.

Simply allow customers who value predictability to buy their electricity at a higher flat rate, to capture the insurance premium that exists in a competitive wholesale market. These customers represent a potential gold mine for competitive energy retailers. One can imagine these new retailers courting such customers: "Don't like those high bills? Stop blaming the utility. They cannot do anything. Take control of your costs. Adopt our guaranteed monthly rate plan. Sign up today!"

Other customers-those willing to trade off lower average prices against higher price volatility-would buy electricity as priced in real time. Such customers could always choose to cut back on usage when prices surge. Others who don't want to be exposed to complete price volatility would buy a price cap. Still others would buy a portion of their expected demand on a forward market basis, at a fixed price, and buy the rest at the real-time price.

Taming the Revolt

Gubernatorial fiat and other administrative actions in response to the public outcry are effective in the short run, if at all. Similarly, the California ISO's hastily developed load management programs have not performed well, drawing in only about 180 MW. (And that number soon dropped to 62 MW because of problems with pollution and lack of sufficient prior notice.4) Such remedies will not resolve the underlying problems in the state's energy market.

Instead, the state should consider some ideas like these:

  • Eliminate the PUC's restrictions on forward contracting by utility distribution companies such as SDG&E.
  • Call on the California Energy Commission to weigh the value of building a new transmission line from the north and act accordingly.
  • Instruct the PUC to encourage market-based pricing of all retail electricity products (not just spot pricing) to create a better link between wholesale and retail prices to reduce price volatility.5
  • Invite energy retailers to add a greater variety of electricity products, to allow customers to protect themselves against price runups in varying degrees.
  • Urge retailers as well to show commercial or industrial customers how they can reschedule operations to benefit from flexible prices.
  • Encourage retailers to offer incentives to customers to install intelligent load-shifting technologies such as smart thermostats, energy management systems, thermal energy storage, and back up generation.
  • Lead efforts to install more time-of-use and real-time meters regardless of whether customers switch retailers. Dan Fessler, who presided over the PUC at the time of the restructuring decision, envisioned that customers would enjoy "virtual direct access" by being able to buy power on the spot market, and would have the option to reschedule operations. They cannot do that until they have intelligent meters.

Open markets are crucial to implementing the above initiatives. Only with open and competitive electricity markets will objective, market-based incentives develop and function. Providing incentives in the absence of open markets can easily lead to inefficient over-investments, free riders, and other problems reminiscent of the demand-side management era. Wholesale price caps, on the other hand, distort market signals and may discourage efficient investment in load shifting and other enabling technologies.6

When redesigning markets, one has to be patient. Customer choice, the heart and soul of competition, cannot be forgotten. Listen to James Hoecker, the chairman of the U. S. Federal Energy Regulatory Commission. He acknowledges that "retail price volatility has real impacts on consumers," but has asked federal and state authorities to "ensure that markets are allowed to work and that energy suppliers are not prevented from prudently managing the risks associated with competition."7

Open markets are the only solution. Stay the course. The state's restructured market will pay rich dividends in the long run.

Ahmad Faruqui manages a program of research on retail and power markets at EPRI, the Electric Power Research Institute. Kelly Eakin is a vice president of Christensen Associates.

1 "California's Governor Orders Regulators to Slash Electric Rates in Southern State," Wall Street Journal, Aug. 10, 2000. The measure would address rates for San Diego Gas & Electric Co., the first of the state's three major investor-owned electric utilities to recover costs left stranded by deregulation. Thus, SDG&E customers (those not choosing a competitive retailer) are the first to lose the protection of the rate freeze mandated by AB 1890, and the first to pay rates that directly reflect prices set in the California Power Exchange.

2 California Energy Markets, July 21, 2000.

3 California Energy Markets, July 28, 2000.

4 California Energy Markets, July 21, 2000.

5 For a discussion of how the disconnection between wholesale and retail electricity markets contributes to wholesale price volatility, see Doug Caves, Kelly Eakin, and Ahmad Faruqui, "Mitigating Price Spikes in Wholesale Markets through Market-Based Pricing in Retail Markets," Electricity Journal, April 2000.

6 "Electricity talks full to static," San Ramon Valley Times, Aug. 10, 2000.

7 California Energy Markets, Aug. 4, 2000.

 

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